MRANG concepts

Media Language
This refers to the language used to analyse a media text and can be divided into four different sub sections;

• Mise en Scene i.e. props used and location (visual)
• Camera work i.e. shot distances and angles
• Sound i.e. foleys and music 
• Editing i.e. transitions such as a wipe

Media language helps to break down a film and be able to explain its effect on the audience.

Representation
Representation is how a person or group of people is portrayed to the audience. 
This 'image' can be both positive or negative and can often fall into stereotypes which is often chosen so that a wider audience can be reached as it can be more relatable - however these stereotypical characteristics can be broken in order to cause a reaction or thought by the viewer. 

For example, a film may focus on disability but will try to represent it against stereotype to try and gain further understanding by the audience.
Audience
This refers to who is trying to be reached - the demographic. 
When creating a film, they need to have a specific target audience in mind in order to gain attraction and interest.

Stated within a demographic would typically be: gender, age, and social class (as proposed by Pearl and Dean).
Narrative
Is the way in which the story is presented and about the order of the story events; there are also several different types of narration:
Restricted - meaning that the audience and the characters find out the story information at the same time. 
Unrestricted narration -  means that the audience knows and sees more than the characters; this is otherwise know as omniscience narration. 
An example of unrestricted narration would be an aerial shot of a man being followed by somebody down a road. We can see he is being followed but the character is most probably unaware. 
Linear, non-linear, multi-strand, and circular are all different narrative structures. 
Different theories can apply to Narrative. http://www.slideshare.net/euanstenhouse/narrative-theories-10175535?next_slideshow=1 
Genre
Genre can be generalised as categorising a media text depending on its content and conventions.
When a film can be associated with more than one genre it is called a hybrid. 
Together with the conventions, props can help to convey the genre of the film and in turn allow the viewer to know what to expect. 
Theorists include: 

• Rick Altman - Semantic and Syntactic codes
• Steve Neale - Repetition and Variation